3 Ways to Find Your Niche as a Freelance Writer

To make a six-figure income as a freelance writer, to need to be an expert. You need your name to jump to people's lips when a particular job or challenge comes up.

"Direct mail for software? You should get in touch with Bob. That's what he does." Insert your own name and specialty where appropriate.

You can't get that kind of awareness or referral if you're someone who just writes about anything in any medium. Nobody is going to believe that you are a trusted expert in absolutely everything.

So how do you determine a viable 'niche'? You have three choices...

1. Niche by industry...

That is to say, work within a particular industry. For years I worked with pharmaceutical clients. All my clients were drug companies. I wrote direct mail, brochures, sales aids, video scripts. I wrote anything, so long as it was about pharmaceuticals. That was my niche. And my clients knew that I was knowledgeable in that area. So they came to me.

2. Niche by medium...

In this scenario, you make a particular medium your specialty. After my years with the pharmaceutical industry, I decided to specialize as a direct mail copywriter. And for that period, about 15 years, I ONLY write direct mail and associated media...like inserts, fliers, postcards etc. I was a direct response specialist. And I wrote for all kinds of different industries - financial, cable TV, magazine publishers and more.

My specialty, my niche, was as a direct response copywriter. Other writers have built their careers around writing annual reports, radio scripts, white papers etc.

3. 'Double-Niche'

When you double-niche you are making a specialty of serving a single industry through a single medium. For instance, writing direct response for the financial industry. And ONLY writing direct response for the financial industry.

In conclusion...

As I said at the beginning, you can't be an expert at everything...not within every industry, not with every medium. So you need to take some steps to find your niche.

How do you choose? First, know yourself. Know what you are good at. Know what you like.

Also, be smart. Create your niche where the money is. Find your niche where there is a strong market.

Dale
http://dalesblogs.blogspot.com/
http://unityblog1.blogspot.com/
http://unityberrytree.blogspot.com/

How To Write In The Children’s Market (Part 4)

This is going to be my fourth article of many to come. The article series is the how to when it comes to writing in the children’s market. It is going to be a considerably long series so keep checking back for new updates.

Chapter Books

First through fourth graders are reading on their own now but there still not quite ready for the longer traditional novels. The children are starting to make their own decisions now and they are usually buying their own books because they receive allowance now.


At this age kids absolutely want to read about other kids that are just like them. The characters need to be their age or a little older. At this age males and females want to read about strong characters of the same sex. In both cases these books should contain none or almost no adults at all. At all times the protagonist should be a child and all conflicts should be resolved by kids.

Chapter books have many short chapters but unlike easy readers they don’t rely very heavily on illustrations. The chapter book needs to stand alone on its story only and not rely on pictures. In the case of chapter books almost all illustrations are done with simple black and white shadings.

Text appears more deeply on the page than in the easy reader but lots of dialogue still helps to keep the story moving. The chapter books are usually faster paced and include complicated plots. The character list in a chapter book is usually small. The readers are at the age that they can handle more complicated issues. At this age kids love collecting so this explains the popularity of series books. However the readers of chapter books still like the predictability in these books.

When it comes to writing chapter books you can go ahead and use different kinds of sentence structures which can allow for more difficult vocabulary being used. This will make the story flow more like the natural language that it should sound like.

Dale Mazurek

Dale is presently trying to get his first novel published. He has been writing professionally on line for a couple years now. You can check out 3 of his very popular blogs at http://stcajo-readshortstories.blogspot.com/ or http://relationshiptidbits.blogspot.com/ and http://fishingtutor.blogspot.com/